Podcast Playlist

Goals based on an outcome or result can really cause harm. https://richardtalks.co/yearinreview For the last few months I’ve been trying to grow a new product. In the beginning, the prospects were great and I felt, as any business person does in the beginning, I felt positive. I set a goal of 100 new […]

You have an important message to share, you just don't know it yet. The more I've recorded and shared messages the more I've been able to find my voice. Maybe my voice found me but the result is that I have gratitude for the people that write to me to tell me how […]

I talk openly and honestly about the journey of sales and how it is NOT some slick sales presentation Sales is not some gift of the gab, smooth-talking, Wolf of Wall Street, closing all the deals thing. It's a journey of finding the people that need a solution to a problem that you […]

So last week I chatted a bit about how I got into sales. This week I share how I developed our Sales System that helped us really grow the business.

We all start somewhere. I never thought of myself as a born salesperson and I still don't. I also never thought about entrepreneurship but rather just tried to build a business out of necessity. I thought I'd share this story with you in case you wondering how to get started. This is episode […]

What is a Sales Funnel? Now, if you’ve never heard of a sales funnel before, let me just share very briefly what that is. A sales funnel is when you have a product or a service. You have a solution for a group of people. You might have an idea of where they […]

Today I want to review cold calling and why you should invest the time in working through a cold call plan. Now I know a lot of you might be thinking, it’s 2023 cold calling is dead, but let me explain to you why cold calling Is not dead and why you should at […]

Now, talking about yourself or your product, if you’re anything like me, may have you feeling cringe. You feel like “Oh, no, I’m being too something, too much about me. It’s not supposed to be about me. It’s supposed to be about my customer“. The winning formula for creating content That is exactly […]

What is a Customer Avatar? I want to talk a little bit about the customer and why it’s important for you to know how to define your ideal customer For example, if you read a lot of literature out there, they’ll talk about the demographics of a customer. Their hair colour, whether they’re […]

When you're thinking about your business and when you look back about the kind of investments that you've made in sales over the last five years over the last year, if that number is close to zero, then maybe it is time for you to consider investing in a sales system, or at […]